Thursday, November 7, 2013

My Korean Autumn 2013: Day 3 - Seoul ADEX 2013

The main reason I was in Korea this October was a large aerospace and defense trade show called Seoul ADEX. It doesn't actually take place in Seoul but in a satellite city northwest of Seoul. The venue this year was moved from an airbase southeast of town due to construction. I had never visited this new venue before and I must say, it was quite an improvement in my opinion. The only thing was that the air demonstration part of the trade show had to take place before the actual event at another airport. Even with this change, the air demonstration/air show aspect of the show drew over 150,000 people!

I wish I would have taken more pictures of some of the humongous indoor booths. The Korean companies dominated the scene with the largest stands (booths) bathed in white walls and bright display areas. One stand even had an area for a set of those quadcopter machines that did a synchronized performance. Many of the largest stands were double-decker, often accommodating dining areas, office spaces, and meeting rooms.

If you have ever attended a car show or any other type of similar exposition. Most all of them start with a blank concrete expanse. Just an open room with nothing in it. No electrical lines run, no phone lines, plumbing, etc. All of the booths are constructed and then fed electricity/Internet/whatever from the venue. At a lot of these large international exhibitions, the booths are considered "build-and-burn". In other words, nothing is saved after the exhibition is complete (save for company products or items).

This particular show ran for four business days and two public days.





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